Photo © Idaho Tourism
The Museum of Idaho (MOI) manages to draw a remarkable number of visitors for a city the size of Idaho Falls. The reason, according to the museum’s director of development Nick Gailey, is the world-class exhibits they curate.
The new museum opened in 2002 with the blockbuster exhibit, “A T. rex Named Sue.” Roughly 120,000 visitors walked through MOI’s doors in a three-month period to see that exhibit, setting the bar high right out of the gate.
“The current exhibit,” says Gailey, “tells the story of the race to be the first to the South Pole. The exhibit is a collaborative effort by the Museum of Natural History in New York, the Royal B.C. Museum in Victoria and the Musee des Confluences in Lyon, France.”
This popular exhibit, “Race to the End of the Earth,” has traveled to New York; Washington D.C.; Genoa, Italy; Victoria, B.C.; and now Idaho Falls, where it will show until September 1.
Housed in a refurbished 1914 Carnegie Library with a modern addition, the 35,000-square-foot museum receives about 109,000 visitors annually, and the numbers continue to rise.
According to Gailey, “There’s no comparable museum in U.S. cities of comparable size.”
To learn more about visiting MOI, go online at museumofidaho.org. For information about visiting Idaho Falls, go to visitidahofalls.com.